Tools & Gear I Use

Select from any of the categories below:

Affiliate Disclosure: Some of the links on this page contain affiliate links. If you buy through my links, I will earn a small commission at no additional cost to you.

🖥️ Website and platforms

All the services I use to sell, market, and build an audience.

I simply love Webflow! Why didn't I use it sooner? I designed this entire website with Webflow. You can design a website without code but still have the freedom to customize it the way you want. Plus, Webflow's help tutorials are phenomenal!

Hostinger is my choice when it comes to web hosting. Not only are its servers one of the most fastest and reliable, their customer support is world class.

For email marketing, I've been using Drip since 2018. They are one of the more advanced platforms so if you're starting out, I recommend ConvertKit instead as the interface is easier to use and includes a landing page builder. ConvertKit is also free for the first 1000 subscribers you build.

For my shopping cart/product sales system, I use ThriveCart. They currently offer lifetime access so you only need to pay once instead of a pricey monthly/yearly subscription for equivalent cart systems. You can embed checkout forms anywhere, offer an affiliate program, do one-click upsells, create subscriptions, and more.

To host my online courses, I use Thinkific. No need to mess around with code or plugins. Simply drag and drop your course material, setup your prices, landing page, and you're done. It's free for the first course you host and you can have unlimited students. Try Thinkific here.

Used for popups, alert bars, and opt-in forms. I joined as a lifetime member when they first launched and appreciate the updates the team at ConvertBox are making.

Beacons allows you to create a "link in bio" page for social media. What's great is you can sell digital products, setup a store, link to affiliate products and more all on one platform. Get a $20 credit towards a Beacons Pro account using my link here.

To shorten, track, and have brand links, I use Rebrandly.


The tools that help me stay organized and get more done.

I organize all my notes, projects, content calendars, goals, reading lists, and ideas on Notion.

For to-do's and task management, I use Things as it's minimal, intuitive and works on all my Apple devices.

Google Drive
My team and I use Google Drive to store, sync, and backup our files.

Day One
For journaling and reflecting. Recently I started a journaling habit which I've found to help with starting the day positively and ending the day with reflection. Specifically, I use the 5-minute journaling template that Day One provides. Here's a video on how I use it.

Minimalist Pomodoro Timer
This is the cleanest Pomodoro timer I use that's pleasing to the eyes. It helps with breaking your day into bite-sized chunks as it features the ability to add two countdown timers. I use the first for my main focus period of 25 minutes and the second for my 5-minute breaks.

🤓 Design

Everything I use to design.

I use Canva to design almost everything from ebooks and guides to social media graphics, it's all done on Canva.

An easy to use eBook maker with dozens of eBook templates to choose from. Watch my tutorial and check out the bonus I'm offering in the description of the video.

Adobe Creative Cloud
Out of all the Adobe apps, I use Photoshop (graphics editing), Lightroom (photo enhancement), and Premier Pro (video editing). Most of my YouTube Thumbnails are designed in Photoshop.

Where I get all my icons for use on thumbnails, videos and other assets. I have a paid plan with them so no crediting is required.

Unsplash for stock photos and Coverr for stock videos.


Gear and tech I use to run my YouTube channel.

Camera and lens

2022 - Present
Sony A7 IV (body only) and Sony 24mm f/1.4 lens GM. This combo will set you back about $3200 USD. This was my main camera gear from September 2022 to present.

2021-2022 SETUP
Sony A7C (body only) and Sony 24mm f/1.4 lens GM. This combo will set you back about $2900 USD. This was my main camera gear from August 2021 to September 2022.

2020-2021 SETUP
Canon M50 and Sigma 16mm f/1.4. This is a great combo for under $1000. I recorded over 100 videos with this. The video above showing my studio tour is based on this setup.


Godox SL60W - The main light I use.
Falcon Eyes SO-28TD - Used as a fill light.
Aputure Light Dome II - A 35" (88cm) Soft box that attaches to the key light.
Manfrotto 190XV - The tripod I use.
Atomos Ninja V - An external monitor and recorder. It records directly to an SSDmini. I use the one from Angelbird.


RODE Procaster
The main microphone I use for screen recordings.

For videos where I'm not showing my screen, I have the RODE NTG5 above and out of frame which connects via XLR to a Zoom H5 audio recorder. I find audio to be higher quality recording on an external record like the Zoom H5.

Zoom H5
From the RODE NTG5, I record directly into the Zoom H5.

Focusrite Scarlett Solo USB interface
To connect the RODE Procaster to your computer, you need a USB interface like this. The link is for the latest model as I have an older model.

Rode Wireless GO II
Whenever I need to record a video where I'm not always stationary at my desk, I connect this to my camera. Most suitable if you're doing something like moving around the room or vlogging hence the name "Wireless GO". I also connect a Rode Lavalier mic to the Wireless GO II receiver for better quality audio.

Video Editing

For screen tutorials, Screenflow has been my go-to app for many years. Although it is a MacOS-only app, you can use other tools such as Camtasia or Loom.

Adobe Premiere Pro
Talking head videos are edited, color corrected, and graded in Premier Pro.

For editing on mobile, I use InShot. It's mainly used for short form videos such as IG Reels and TikToks.

Epidemic Sound
For background music and sound effects, I always turn to Epidemic Sound first.

Video captioning and subtitling service.

YouTube Growth Tools

My go-to YouTube keyword research tool that's helped me find winning YouTube video ideas. It provides you with search volume stats, how competitive a keyword is, related keyword suggestions, valuable channel analytics to stay on top of everything, and its unique "Daily Ideas" tool that I rate. Use my link here to get a full 30-day access for just $1. Watch my keyword research tutorial.